I was tasked with creating an interruptive and memorable advertisement for Kobalt’s new outdoor power equipment tool line. We had a relatively small budget so we pulled as many tricks as possible to get a big-budget look while at the same time cutting lots of corners…including painting dead grass green because naturally we filmed this in the middle of winter.
Visual FX Breakdown
The incredibly talented Andrew Manzella put together a breakdown reel of the work we did to really make the spot pop. Using the Red Epic we shot the commercial very flat to give us the latitude to do some post-production magic.